• 10 E. Park Avenue | Kiel, WI 53042-0126
  • 1-800-877-8913

Your Custom Medical Cart

Problem Solvers


ISO 13485: 2016


ISO 9001: 2015

Meet The Team

Medical Business Development

The Medical Business Development team — most often referred to as MBD — has been working on medical carts since 2002 and proudly partners with medical device companies across the nation to develop and engineer innovative solutions for their custom medical cart challenges.

Nick Rolf Marketing Development Manager HUI Medical Carts

Nick Rolf

Marketing Development Director


When will I meet Nick?

More often than not, Nick will be your first point of contact. After your proposal is underway, he will hand you off to one of our Directors of Business Development. 


What's Nick's background?

Nick started his career at HUI as a high school senior enrolled in the Youth Apprenticeship program through Lakeshore Technical College. Since then he's worked on our fabrication floor and spent 13 years in HR before ultimately moving to sales and marketing for MBD in 2013. Nick enjoys collaborating with his team on new projects and watching carts go through the development process and into production. Over the duration of his HUI career, Nick is most proud of initiating and developing a successful marketing program.  


What are Nick's favorite pastimes?

Nick enjoys camping, traveling, carving ice sculptures and playing soccer with his wife and four children. He's an avid classic car enthusiast and has maintained a 1966 Chevelle Malibu since he was 16 years old. 


Chuck Schwarz Account Manager East

Chuck Schwarz

Director of Business Development

– East


When will I meet Chuck?

Chuck acts as the main point of contact for customers on the East Coast from the moment Nick introduces you throughout production.

What's Chuck's background?

Chuck started his career at HUI in 2005 as a fabrication technician and held various titles on the manufacturing floor before joining MBD as an account manager in 2015. He enjoys working with the MBD team and is proud of the work they accomplish within a short timeframe. Chuck also takes pride in representing HUI to current and prospective customers.    

What are Chuck's favorite pastimes?

If he has the opportunity to be outside, you'll find Chuck outside! He enjoys camping and going on hikes with his girlfriend and their dogs. He hunts in the fall, goes ice fishing in the winter and spends a lot of his time helping on his family's farm, learning about soil management and crop rotation, taking care of his own livestock and renovating his late 19th-century brick farmhouse. 

Mark Collins New Product Development Manager

Mark Collins

New Product Development Manager


When will I meet Mark?

It's almost guaranteed you'll meet Mark at the initial project meeting. He's also a crucial asset to the engineering and prototyping stages of your custom cart project. 


What's Mark's background?

Mark started his career at HUI in 2004 as an engineer and has dabbled in project management and new business development work. Mark has been with the MBD team since its fruition in 2007 and enjoys the variety of new and exciting challenges he faces daily. 


What are Mark's favorite pastimes?

Mark enjoys discussing and learning about current events and politics, dominating at Dance Dance Revolution and eating TV dinners. 


Nicole Reese Project Manger

Nicole Reese

Project Manager


When will I meet Nicole?

Nicole plays an integral role in putting together your proposal. You'll meet her on the proposal review call. From there, she will manage your custom cart project through production and then some!


What's Nicole's background?

Nicole started her career at HUI in 2007. Initially, she was hired on as a design engineer for the industrial side of our business. She joined the MBD team in 2012 as an engineer before eventually transitioning into our project manager. Nicole loves working with our cross-functional team and, like any good project manager, when customers hit their development lead times. 


What are Nicole's favorite pastimes?

Nicole participates in at least one 5K a month (Wisconsin seasons permitting) and has completed two Tough Mudders. She also loves spending time outside with her family — running, kayaking, biking and hiking.

Greg Binversie Design Engineer Lean Lead

Greg Binversie

Design Engineer, Lean Lead


When will I meet Greg?

Greg will collaborate with you throughout the engineering and prototyping stages. He'll also be fundamental for implementing any future changes to your custom cart.  


What's Greg's background?

Greg started his career at HUI in 2005. Since then he has held multiple titles — from fabricator, manufacturing and assembly engineer to lean lead and design engineer. He has played a fundamental role in implementing and maintaining HUI's lean strategies. Greg joined MBD in 2012 and enjoys working with "such an incredibly talented group of people [and] creating solutions for customers."


What are Greg's favorite pastimes?

Greg loves being outdoors — hunting, fishing, trapping, camping, hiking and so on. He also coaches his kids' baseball and softball teams, and enjoys spending time with his family.

Dwayne Beckmann Design Engineer Quality Lead

Dwayne Beckmann

Design Engineer, Quality Lead


When will I meet Dwayne?

You'll engage with Dwayne throughout the engineering and prototyping stages. He'll also be fundamental for implementing any future changes to your custom cart.  


What's Dwayne's background?

Dwayne started his career at HUI in 1983. Since then he has held multiple titles — from fabricator, scheduler and manufacturing engineer to quality lead and design engineer. Dwayne joined the MBD team at its initiation in 2007. He has played a fundamental role in implementing and maintaining HUI's quality system and prides himself in his keen attention to detail and ability to construct macros. However, the initial design phase is his favorite part of any cart project because of the engineering challenges it presents.


What are Dwayne's favorite pastimes?

Dwayne enjoys camping, hiking, biking and kayaking with his family. 

Shannon Pelky Inbound Marketing Specialist

Shannon Pelky

Inbound Marketing Specialist


When will I meet Shannon?

After your product hits the market, Shannon will capture your success story and publish it in a case study (with your approval, of course). You're more likely to be familiar with the content she publishes regularly on this website and our other social media platforms.


What is Shannon's background?

Shannon is the newest member of the MBD team, and took on the role of Inbound Marketing Specialist in August of 2017. She’s enjoys continuing to grow HUI’s online presence and getting to share her teammates stories and knowledge through blogs, videos and other social media posts.  

What are Shannon's favorite pastimes?

Shannon enjoys being outdoors, swimming, playing tennis, volunteering with animals, and writing stories in her free time.