Everyone wants their custom medical cart to look like an Apple product - something that is sexy, sleek and innovative. But what does that really mean?
Industrial designer, Joshua Talsky, finds attributes like this to be somewhat misleading. Obviously, companies like Apple have made a huge impact on marketing aesthetics across the board, but sometimes people miss out on the qualities that make it stand out.
So, before you rush off to tell your industrial designer that you want something that looks like an Apple product, take a step back and make sure you can back that up with a definition. What aspect of that brand do you wish to emulate?
For many, this definition points to a custom medical cart that looks simple and clean cut but has an innovative edge that targets its end users' needs. To help accomplish this, Talsky focuses first and foremost on the end users' needs by observing them in the field. The observations of industrial designers may bring up new and innovative ideas and solutions.
"The product almost designs itself, if the function is seen to first," says Talsky. The aesthetic appeal of your custom medical cart resonates in detail-oriented aspects such as:
Tight tolerances and seamlessness - especially between materials
Gaps and uneven seams tend to raise issues with hygiene and may even give your medical cart an unfinished and haphazard appearance. Sloppiness in areas like this tends to bleed into other areas of the product.
- Hide exposed hardware in elegant ways
Unless it needs to be seen, consider solutions such as flathead screws as opposed to button heads for assembly designs.
Although attention to these details will lead you in the right direction, it’s important to balance this with your budget. Injection molded parts and high finishing classifications will give you a sexy medical cart, but you need to be aware of your budgetary restrictions. The last thing you want to do is start cutting corners to save money and end up with something akin to a “knock-off” brand medical cart. Consult your industrial designer and design engineers on some innovative solutions they might have for high aesthetics at a more economical cost.
Do you have any questions on medical cart aesthetics? Contact us today, and we’ll help you find your way.